- 29 Aug 2023
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Packaging doesn’t just serve the practical function of protecting and shipping products – it can also act as an attractive marketing tool that draws new consumers in and gives your brand more recognition.
Automotive industries in Las Vegas demand protective packaging solutions that keep their goods safe and secure, from glass windscreens and motor oils to spare parts and industrial plastic drums. Void fill options also are often necessary – all necessities needed in keeping products secure in transit.
Packaging for Food
Food packaging is an indispensable industry that involves numerous materials to protect products from contamination, spoilage and pest attacks. Food packaging also plays a greater marketing role than many realize; attractive product packaging can draw customers in and drive sales up significantly.
There is a wide range of packaging materials used for food, from boxes, cans, pouches and films to packaging made out of boxes, cans, pouches and film. Each material offers unique properties that make it suitable for specific types of foods – for instance polyvinyl chloride (PVC) is often chosen as it provides durability as well as heat stability in ovens as well as protection against moisture, oxygen and other elements.
Packaging should do more than protect its contents: it must also provide safe transportation and storage conditions for the product itself, including protecting it from contamination during shipping and distribution as well as keeping its intended shelf life fresh and unspoiled. Furthermore, durable packaging that can withstand temperature extremes and manhandling must also be provided to safeguard product delivery and distribution.
Packaging for Cosmetics
Product packaging is an integral component of marketing your cosmetics to customers, serving to protect the products inside, guide customers to your product on store shelves or during delivery and build brand recognition and loyalty. Plus, it gives your company an opportunity to showcase its distinctive style!
Your cosmetics packaging options are virtually limitless, from plastics – which is affordable and easily moldable – to glass. Both options provide durable solutions with attractive aesthetic finishes that stand out from the pack.
Make your cosmetics packaging stand out by including brand colors, logos and images that represent your brand. Additionally, consider targeting specific audiences; lipstick might attract younger women while body lotion appeals more broadly. Your packaging could even include additional information such as ingredient lists and expiration dates to enhance sales of the product.
Packaging for Electronics
Many electronic devices rely on batteries to power their operation, which can become sources of hazardous heat, sparks or fire if improperly packed during shipping. To prevent this from occurring, all battery terminals should be covered with non-conductive insulating material before packing for shipment. Furthermore, keeping cords and accessories separate enhances customer experience by preventing tangling while providing more labels and better overall packaging solutions.
Demand for high-grade military packaging within the aerospace and defence sectors drives growth in electronic packaging market revenue. Furthermore, IoT network markets create demand for microsystems which contributes to further increases in electronic packaging market revenues.
Packaging for Medicines
Pharmaceutical packaging requires special consideration when drafting its designs to keep medicine safe and healing properties intact. When designing such packages, take note of both physical and chemical features of the drug being packaged as well as ingredients present within.
Primary pharmaceutical packaging typically comprises plastic bottles, caps & closures, blister packs, pre-fillable inhalers, medication tubes and pouches that come into direct contact with drugs; they must therefore meet stringent regulatory parameters and quality standards.
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An aging population and rising chronic disease rates are driving demand for prescription drugs, in turn fueling pharmaceutical manufacturing activities and driving growth in the pharmaceutical packaging market. Paperboard & paperboard-based packaging materials such as printability, low costs, availability and printability play an integral part in this growth market, while glass is increasingly popular as packaging material for injectable vials, syrup bottles and syringes.